Learning outcomes and their compatibility with the teaching method (knowledge, skills and competencies to be developed by students)
The aim is to foster entrepreneurship and innovation as a way of economic and social development. In the end, the student should demonstrate a strategic, systemic and integrated view of the entire agronomic and agro-industrial organization in order to promote value creation and productivity. In addition to strengthening the student's entrepreneurial spirit, it is the goal of the c.u. that the student knows how to elaborate business plans, simulating the creation of new companies or the development of existing business. Raising student awareness of the growing importance of project management will enable students to develop observation and analysis skills by applying the knowledge, methods and techniques of project analysis, planning, management, evaluation, implementation and control.
Syllabus
Entrepreneurship: concepts and fundamentals. Innovation: concepts, aspects and typologies.
Generation of ideas and evaluation of ideas. Detection and selection of opportunities. Formalities for business creation. The model of Canvas and the value proposition. The marketing plan. The business plan. Financing source.
Project management and monitoring: Definition and type of projects. Support tools for the management, monitoring and evaluation of investment projects (the Finicia model, IFAP analysis model and considerations about other models)
Demonstration of the syllabus coherence with the curricular unit¿s learning objectives
The contents of the syllabus intend to catch the graduates¿ attention to the social and economic importance of innovation and
entrepreneurship. To achieve this, it is important that the students are aware of the changing concepts of the current framework and of the difficulties in its operationalization. Considering the proposed objectives for this curricular unit, the program content intends to provide integration of knowledge from various functional areas of business, complementing them with training in innovation. The objectives and competencies formulated for this curricular unit aim to ensure consistency but also the necessary extent for students to whom they are addressed for by tackling a need for training of professionals in this sector and/or supplementing their basic training. This linkage between course content and objectives of the curricular unit, allows a more effective transference of knowledge and a conversion experience enriching and innovative.
Teaching and learning methodologies specific to the curricular unit articulated with the pedagogical model
The methodology used follows the face-to-face regime in a room where the aim is to interconnect the expository method with the dialogue and the participation of the students, namely, with the discussion of case studies. The information made available on the distance learning platform and the search for information in electronic databases in the online knowledge library supports the students' work.
Assessment
Evaluation regime: - Class attendance is optional. Students enrolled at u.c are admitted to the exam. For exemption purposes: A group assignment (60%) and a written test (40%). The minimum classification in each of these tests is 10 points. Exam: The final exam consists of a test according to points 3 and 4 of article 14 of the Master's Internal School Regulations.
Demonstration of the coherence of teaching and evaluation methodologies between the learning objectives of the curricular unit
Considering crucial that students enrolled in this CU have the right skills to analyse various real situations, the early expository classes must be the predominant approach. After the understanding of new concepts and the recall of others, the emphasis is on their integration and the gradual increasing interaction with and within students will benefit critical analysis of real situations. This integration is intended to connect the knowledge gained on this CU with others previously taught, to enable them to analyse possible scenarios, in terms of setting plans and strategies to solving problems and achieving the goals that are proposed. The chosen methodology will emphasize the development of communication skills (oral and written) and team work, through the development and oral presentation of group work that will enhance the ability of the future professional.
Bibliography (Mandatory resources)
Byers, T., Dorf, R. & Nelson, A. (2019). Technology Ventures: From Idea to Enterprise, 5th ed. : McGraw-Hill Education. Specific and updated bibliography will be provided on the moodle platform.
